As a self-employed wedding planner you can enjoy the freedom and the potential for much higher income than you might earn as an employee. If you dream of having your own wedding planning business, the information in this module will help you get started and make your business a success. It covers:
- What you need to get started. From creating a business plan, to outlining your services and identifying your customers, choosing a business name, to discussing the legal structure of your business.
- How to set up your office. Will you be working from home, or will you be renting space for your office? We also discuss the equipment and supplies you’ll need.
- Insuring your business. Insurance is one thing many small business owners would rather not worry about. It may seem like something that costs you time and money, but doesn’t contribute to your business. But in fact, having insurance could save your business one day.
- Employing people. You may be working on your own when you first start your business, but at some point you may need to bring in someone to help you as your business grows.
- Finances. Depending on how you set up your business, the cost of starting your wedding planning firm might range from almost nothing to thousands of dollars.
- How much to charge for your services. This lesson is going to cover a few different tips on how to charge for your wedding services, whether it be wedding planning, styling or a DIY hire service!
- Marketing your business. Doing a fabulous job and having your clients spread the news about what a great wedding planner you are is by far the best way to market your business. Nothing can beat word of mouth; it’s simply the most powerful form of advertising that there is. But don’t despair if you’re just starting out, there are other methods for marketing your business that can also work very well.
- Working with clients. Congratulations, a couple is interested in hiring you to plan their wedding… So let’s look at what happens now.